In the competitive world of customer relationship management (CRM), Keap has carved out a niche by offering intuitive and robust solutions tailored for small to medium-sized businesses. Known for its ease of use and comprehensive features, Keap integrates sales and marketing tools to streamline business operations. This article provides a detailed review of Keap’s pricing and its various CRM product offerings, aimed at helping UK businesses make an informed decision.
Overview of Keap
Keap, formerly known as Infusionsoft, rebranded to reflect its focus on simplicity and ease of use. The company’s CRM solutions are designed to automate repetitive tasks, track client interactions, and manage customer information efficiently. Keap’s platforms are built to help businesses grow without the overwhelming complexity that often accompanies CRM systems.
Keap’s product offerings
Keap offers three main CRM products: Keap Lite, Keap Pro, and Keap Max. Each product is designed to meet the needs of different business sizes and requirements. Here is a closer look at each of these offerings:
Keap Lite
This entry-level solution is ideal for freelancers and solopreneurs who need basic CRM functionality. Keap Lite focuses on lead capture, managing contacts, basic email marketing, and appointment scheduling. It includes features such as:
- Email marketing and templates
- Appointment scheduling and reminders
- Client management and follow-ups
- Quotes and invoices
Keap Pro
Aimed at growing small businesses, Keap Pro offers more advanced features than Keap Lite, making it suitable for those looking to automate more of their sales and marketing processes. Key features include:
- Advanced automation and workflow capabilities
- Landing pages and customisable forms
- Advanced reporting and analytics
- Sales pipeline management
Keap Max
The most comprehensive offering, Keap Max is designed for businesses that need robust CRM and automation capabilities. It includes everything in Keap Pro, plus additional features for more complex business needs. Features include:
- Advanced marketing automation
- Customisable sales pipelines
- Lead scoring and advanced reporting
- Integrations with other business tools
Keap pricing list
| Product | Monthly Price (GBP) | Included Contacts | Included Users | Additional Costs |
|---|---|---|---|---|
| Keap Lite | £79 | 500 | 1 | Additional contacts and users incur extra fees. |
| Keap Pro | £129 | 500 | 1 | Additional contacts and users incur extra fees. |
| Keap Max | £159 | 500 | 1 | Additional contacts and users incur extra fees. |
Notes:
- Additional Contacts: There is an additional charge for increasing the number of contacts beyond the included 500. The specific cost per additional contact varies, so it’s advisable to check with Keap for detailed pricing based on contact volume.
- Additional Users: If more than one user is required, additional fees will apply. The exact amount per additional user can vary, depending on the specific plan and requirements.
- Integration Costs: Integrating Keap with certain third-party applications may involve extra subscription fees or charges.
Keap pricing structure
Keap’s pricing is structured to cater to businesses at different stages of growth. Each plan’s cost depends on the number of contacts and users. Here’s a breakdown of the pricing:
- Keap Lite: Starting at £79 per month, Keap Lite includes 500 contacts and one user. Additional contacts and users incur extra charges. This plan is suitable for small businesses that need basic CRM capabilities without breaking the bank.
- Keap Pro: Priced at £129 per month, Keap Pro provides 500 contacts and one user. It offers more advanced features and is ideal for businesses that require more automation in their operations. Like Keap Lite, adding more contacts or users will increase the monthly fee.
- Keap Max: At £159 per month, Keap Max caters to businesses needing comprehensive CRM solutions with extensive automation. This plan includes 500 contacts and one user, with additional fees for more contacts or users.
Additional costs and considerations
While Keap’s base prices are competitive, businesses should be aware of potential additional costs.
As companies grow, the need for more contacts and users will likely increase, raising the monthly fee.
Additionally, businesses may need to invest in onboarding and training services to maximise Keap’s capabilities, especially for the more advanced features in Keap Pro and Keap Max.
Keap also offers various integrations with third-party applications, some of which may require separate subscriptions or fees. These integrations can significantly enhance Keap’s functionality, allowing businesses to tailor the CRM to their specific needs.
Is Keap worth the investment?
Keap offers a range of CRM solutions that cater to different business needs and sizes. For small businesses and startups, Keap Lite provides a cost-effective way to manage customer relationships and basic marketing efforts. As businesses grow, upgrading to Keap Pro or Keap Max allows for more sophisticated automation and sales management capabilities.
Keap’s pricing is competitive, especially when considering the breadth of features and automation capabilities it offers. However, businesses must consider the potential for additional costs as they scale. The value Keap provides lies in its ability to streamline operations, improve customer interactions, and ultimately drive growth.
Conclusion – Keap pricing review
Keap stands out in the CRM market for its user-friendly approach and comprehensive feature set.
Its pricing structure reflects its commitment to serving businesses at various growth stages, from solopreneurs to established companies.
By offering flexible plans and robust tools, Keap enables businesses to efficiently manage customer relationships and focus on what matters most: growth.
For UK businesses seeking a reliable CRM solution that balances cost with functionality, Keap is a strong contender worth considering.
FAQ – Keap Pricing
Keap Lite starts at £79 per month. This plan includes 500 contacts and 1 user. Additional contacts and users will incur extra fees.
Keap Pro is priced at £129 per month. It includes 500 contacts and 1 user, with extra charges for additional contacts or users.
Keap Max costs £159 per month, which includes 500 contacts and 1 user. Just like other Keap plans, adding more contacts or users will lead to additional costs.
All Keap plans—Keap Lite, Keap Pro, and Keap Max—include 500 contacts in their base pricing. Adding more contacts requires extra fees.
Yes, with Keap, there are additional costs if you need more than the included 500 contacts or more than 1 user. The specific charges depend on the number of extra contacts and users required. There may also be costs associated with integrating third-party applications.
Keap includes 1 user in each plan’s base price. If you need more users, Keap charges an additional fee per user, which varies depending on the specific plan and number of users.
Keap Lite is priced at £79 per month, while Keap Max is priced at £159 per month. Both plans include 500 contacts and 1 user, but Keap Max offers more advanced features suitable for larger businesses.
Keap pricing will increase if your contact list exceeds the included 500 contacts. The cost per additional contact varies, so it’s best to consult with Keap for exact pricing based on your contact list size.
Yes, there is a difference. Keap Lite costs £79 per month, while Keap Pro is £129 per month. Both include 500 contacts and 1 user, but Keap Pro offers more advanced automation and features.
While the standard Keap pricing mentioned is monthly, Keap sometimes offers discounts for annual subscriptions. Businesses interested in annual pricing should contact Keap directly to inquire about current offers and potential savings.